Marketing is going through a revolution. We are seeing a fundamental shift from brands pushing marketing messages in one direction to one in which they are involved in a two way engagement with their customers. Its a conversation that takes place over online and offline channels, using powerful analytics to understand and recognize the value [...]
Posts Tagged ‘Engaging’
Understanding Digital Marketing: Marketing Strategies for Engaging the Digital Generation
March 11th, 2010
Ifydcat ISBN13: 9780749453893 Condition: NEW Notes: Brand New from Publisher. No Remainder Mark. Product DescriptionThe world of digital media is changing at a phenomenal pace. Constantly evolving technologies, and their evolving uses, are transforming how we access information and how we interact and communicate with one another on a global scale. Understanding Digital Marketing looks at the world [...]
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