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March 12th, 2010 
Ifydcat I often wondered, with as much we get gouged by the cable company’s, what amount of that goes toward having to watch the commericals for the cable company on TV. Last night I watched AMC and noticed that they would air 4 commercials during the break, 2 of which were from the cable company FOR the company, played back to back. I’m sure they would chalk that up to “operating costs” but it’s actually advertising. Why do we have to endure that pulp when we already subscribe? Why do we let them get away with it?
My service offers grouping of channels by theme (or genre. Another painful ad that they run incessantly) but you can only have that luxury if you subscribe to the digital programming. Even then, all it does it group the channels; you can’t pick and pay for the genre and belay payment for the rest, unlike Canada who only make you pay for what you choose and block the rest unless you subscribe to them as well.
TV (cable AND satellite) is in high need of reform.
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Most or all of the commercials you see for your provider are merely unsold time. The programming they receive has empty slots that are their inventory to sell to local advertisers. They can sell to a grocery chain throughout your metro area, or to a car dealership to reach maybe just the northern third of the metro, or to a local store just in your small town. Local advertising is a major revenue stream for a cable operator. Whenever they have time slots that they do not sell, they can give bonus commercials to their paying advertisers, run public service announcements or run their own commercials.