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Marketing Communications: An Integrated Approach

March 24th, 2010 Ifydcat

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* Brand new edition of a best-selling textbook… More >>

Marketing Communications: An Integrated Approach

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One Response to “Marketing Communications: An Integrated Approach”

  1. Karim Maghraby says:
    March 24, 2010 at 5:14 pm

    This book successfully communicated the new marketing approach in a very straight forward manner which added uniqueness to the content. It clearly probed into the new marketing communication trends with the simplest terminology ever yet through the most sophisticated issues.
    Rating: 4 / 5

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